Web Site of Rajiv Pant

At interviews, technology executives are often asked about build vs. buy. The question would be better articulated as own vs. rent. See, building and buying in the true sense are often part of the same ideology: owning. For example, Google bought Blogger and YouTube. As a result, Blogger and YouTube programmers (builders) became Google employees. When people ask about companies buying software, they are almost always referring to leasing or renting software.

I consider using open source to be in the own camp, because you can withing reason do as you please with your copy of the open source software and no one can take it away from you. Open source makes owning even better. It enables owning and sharing at the same time, which benefits the community.

Often technology executives answer this question ambiguously. They claim they have no preference towards either owning or renting software. To me, when a person provides such a noncommittal answer, it means they might lack leadership, vision, a clear philosophy, or the courage to give an honest answer to a prospective employer.

I generally prefer owning over renting. This applies not just to software, but to other things in my life like owning a home and owning a car. There are other people who prefer to rent apartments and lease cars. Neither philosophy may be better in general than the other, but one of them is always better depending on the circumstances. Circumstances by themselves don’t make the own vs. rent decision. That’s where people come in. A leader does not manage their company or department at the whim of circumstances. A leader has a style, has preferences and applies them to the situation. Leaders who prefer either one of owning or renting can be equally successful in the same organization and circumstances.

Here I present my viewpoint on why sometimes a philosophy of renting software as much as possible runs companies into trouble. There are numerous examples of vendor solutions in search of problems. A vendor will often wow a team of executives with a product presentation and demo. The company will agree to rent the software at a high cost. Later, the company will find it wasn’t worth the investment, even though they may not admit it or even like to talk about it.

When a company owns a software product core to its business, it can use it towards a competetive advantage. When you own the software product, you also have control over your data. When a vendor hosts and manages your data, in most cases you have practically relinquished control of your data even though your contract may say on paper it is yours.

When you own the products you use, it is generally easier to integrate with other systems. Your timelines are less at the mercy of vendors.

However the future of software may be changing. With web applications becoming popular, even home users may be renting software on a pay-per-use basis. I’ll have more to write on that subject. Stay tuned.